Fashion is personal. The store experience should be too.

RDEP helps fashion retailers handle the moments where shoppers decide, hesitate, change their minds, and come back.

Fashion & Lifestyle Retail — The Reality

Fashion and lifestyle retail is shaped by what happens on the store floor. A shopper tries on three pairs of jeans before finding the right fit. Someone asks if a t-shirt comes in a larger size. A customer wants the same shoes in a different colour but is not available in the store.

Across all of them, the experience is driven by people, not processes. Store staff are expected to help with fit, style, combinations, and choices, while also answering routine questions about sizes, availability, billing, and returns.

When systems take care of those routine tasks, staff can focus on what actually matters: helping shoppers feel confident about what they are buying.

This category spans

Apparel & Footwear Stores

Accessories & Lifestyle Brands

Flagship, Outlets & Multi-brand

The Moments That Matter
in Fashion & Lifestyle Retail

When a shopper is deciding in front of the mirror

This is the moment where a purchase is usually made or abandoned.

So the systems work in the background and staff can stay beside the shopper and guide the decision.

What helps

Checking if the same jeans are available in a different waist or length

Looking up another colour of the same t-shirt without leaving the fitting area

Referring to similar items the shopper has bought before

Keeping the conversation focused on fit, comfort, and style

Systems should adapt to fashion, not the other way around.

Fashion stores are dynamic; peak hours, new drops, limited sizes, changing moods.
With RDEP:

Teams stay on the floor, not behind counters

Inventory reality is visible in real time

Checkout adapts to how shoppers behave

Engagement continues after the visit

Whether it’s a flagship store, a mall outlet or a pop-up, RDEP works for all store formats.

How Fashion Teams Handle Moments

These products are how fashion teams handle the moments day to day, on the floor, and at scale.

Mobile POS

Used by store associates while helping shoppers.

Check sizes, colours, and variants alongside shoppers

Order unavailable products from other stores

Place orders while guiding the conversation

Checkout near the mirror or fitting room, anywhere

Self-Checkout

Used when shoppers want a quick, independent exit.

Enables fast checkout during busy hours and sales

Keeps prices, offers, and loyalty details clear

Reduces crowding near billing counters

Works well for repeat purchases and familiar items

Smart Receipts

Used after checkout, when shoppers are back home.

Easy access to purchase details anytime

Simple size exchanges and returns

Quick reorders of basics and favourites

Care tips or reminders for items already bought

Campaign Manager

Used by merchandising and marketing teams.

Sends communication based on actual purchases

Supports seasonal collections and new drops

Shares reminders that match shopping behaviour

Encourages return visits without being excessive

Each product can be adopted on its own or together; fitting into existing fashion store layouts, systems, and ways of working.

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